{"product_id":"ethical-mattress-custom-luxe-organic-13-zip-top","title":"Ethical Mattress Custom Luxe Organic 13-inch Zip-Top","description":"\u003cp class=\"MsoNormal\"\u003eSuperbly crafted and \u003cb\u003ecustom built on each side to your personal specifications\u003c\/b\u003e, our Ethical Mattress Custom Luxe mattresses are \u003cb\u003eToxin-Free and Made in the USA\u003c\/b\u003e with \u003cb\u003enatural latex, organic cotton and wool\u003c\/b\u003e. Designed to offer both you and your sleep partner with the perfect combination of \u003cb\u003eComfort and Support\u003c\/b\u003e, tailored to each of your unique needs.  You’ll find our superior pocketed coil innerspring provides \u003cb\u003eadaptive support\u003c\/b\u003e for ergonomic alignment, while our Global Organic Latex Standard (GOLS) certified latex \u003cb\u003erelieves pressure points\u003c\/b\u003e and keeps you comfortable all night long.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eDesigned to stand the test of time and backed by our \u003cb\u003enon-prorated 15-year warranty\u003c\/b\u003e, our Custom Luxe mattresses won’t start to sink or sag like the national brand mattresses sold in chain stores.\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003eAnd unlike the famous brands, our mattresses contain NO toxic polyurethane foams, NO petro-chemicals, and NO fiberglass. \u003cb\u003eJust cotton, wool, latex and springs – that’s all!\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eDon’t waste your money on another overpriced, low-quality, toxic famous-brand mattress. Don’t fall for the phony chain store promotions. Don’t pay outrageous department store markups.\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eVisit our beautiful sleep shop today, and \u003cstrong\u003estart getting the healthy and toxin-free sleep\u003c\/strong\u003e your body needs tonight!\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCustom Comfort level:\u003c\/strong\u003e on our 0 to 10 Comfort Scale, with 0 being the softest and 10 the firmest, the Custom Luxe Organic mattress can be configured to achieve a comfort rating \u003cstrong\u003eranging from 3-Ultra Plush all the way up to 7-Medium Firm\u003c\/strong\u003e. The top layers of organic cotton, wool, and 3\" of GOLS-certified organic latex completely eliminate pressure points and provide a cozy and conforming surface while the pocketed coil innerspring provides the perfect adaptive support you need for proper ergonomic alignment.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePerfect for:\u003c\/strong\u003e the master bedroom.  Whether you're a young couple furnishing your first apartment, new parents desperate for a good night's sleep, or empty-nesters looking to make an upgrade, our 12\" hand-tufted Maple Falls Pillowtop is the exceptional all-natural, toxin-free mattress you've been dreaming of. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCompatible\u003c\/strong\u003e with platform beds or adjustable bases.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConstruction:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e13-inches thick.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003eA beautifully designed and quilted stretch-knit cover made with \u003cb\u003eGOTS-certified organic cotton\u003c\/b\u003e.\n\u003cul\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003eThe cover can be unzipped and opened, enabling you to modify the feel of your mattress over time, providing the ultimate in luxury, durability and longevity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003eA double-quilt layer of \u003cb\u003eGOTS-certified organic wool\u003c\/b\u003e; contains no fiberglass, no rayon-poly blend, and no toxic chemical flame retardants.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003eA 3-inch layer of \u003cstrong\u003eGOLS-certified \u003c\/strong\u003e\u003cb\u003eorganic Talalay latex, in one of three comfort options:\u003c\/b\u003e\n\u003cul\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003e\u003cb\u003eFirm, rated at 80k density\u003c\/b\u003e\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003e\u003cb\u003eMedium, rated at 70k density\u003c\/b\u003e\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003e\u003cb\u003eSoft, rated at 60k density\u003c\/b\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003eA 3-inch pillow coil layer to provide supreme adaptive support.\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003eA 6-inch support coil with an extra-firm edge coil, available in two options:\n\u003cul\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003eFirm, made with a 14.5gauge coil\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003eMedium, made with a 15.5guage coil\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list .5in;\" class=\"MsoNormal\"\u003eEach spring is individually wrapped, providing excellent adaptive support and limiting motion transfer.  Coil count ranges from 512 coils in a Twin size, up to 1,089 coils in a King size. \u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAbsolutely NO fiberglass, polyurethane foams or toxic fire retardants contained in this mattress.   \u003c\/strong\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eExceptionally well-made for a better night's sleep.  Naturally and sustainably sourced for a better world.\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Ethical Mattress Co","offers":[{"title":"Queen \/ Firm + Firm (both sides) \/ Firm + Firm (both 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